For more than 50 years, Abdulaziz Abdulmohsin Al-Rashed Sons Co., has been active in the import and sale of home appliances, electrical household appliances, kitchen equipment and heavy-duty commercial laundry equipment.
The division represents top international brands in Kuwait with latest models from manufacturing factories in Europe and N. America. Retail showrooms at different locations serve customers in Kuwait with quality products and fast after sales support.
For almost fifty years Al-Rashed has been active in the importation and distribution of domestic and commercial electrical equipment and appliances representing many of the world’s leading brands. In recent years due to the worldwide trend towards a more “commodity” based product offer, Al-Rashed Holdings has focused on niche market opportunities where its reputation for quality and service can achieve premium differentiation.
Proportionately Kuwait has a much larger commercial laundry sector in comparison to other countries. With Kuwaitis and expatriates alike preferring to use third party rather than a domestic solution, this has led to a high number of independent and franchised laundry services providers. With an outstanding portfolio of leading international brands Al-Rashed Home Appliances and Laundry division offers a complete solution including: heavy duty washers, driers, boilers and associated equipment. The recently completed Al-Rashed Laundry showroom allows this comprehensive product range to be fully displayed to support the direct sales team.
The large and growing number of hotels and hospitals are also a key laundry equipment market, with Al-Rashed able to offer a full turnkey solution to meet the very demanding specifications.A trained service team and workshop offer a comprehensive back up service.
Miele offer a premium quality range of electrical appliances manufactured in Germany. This “flagship” brand is sold in Kuwait by Al-Rashed through its large high quality retail showroom and by a direct sales team to prestigious projects and clients.
FIFA Futsal World Cup 2012
Al Rashed awarded with ISO 9001:2008 certification